Hemophilia Marketing Group Manager

求人詳細

Responsibility

Set a Vision and Goal
Responsible for setting reasonably ambitious sales and share target for annual cycle and long-range of the TA/Brand.
Build sales forecast with logic by putting reasonably aggressive assumptions

Develop winning strategy and tactical plan:
Gain deep understanding of the market and competitive situation.
Develop marketing strategies and tactical plans for the Therapeutic Area and Brands to meet/exceed business objectives
This includes identifying target customers, positioning, developing promotional plans by utilizing most appropriate channel, and innovative marketing initiatives.

Develop and manage investment plan
Develop investment plan by aligning with strategy and considering ROI to make sure to gain highest return within the budget and to achieve the business objective.
Propose investment plan as a business owner and seek additional opportunity to grow even beyond ordinal/historical marketing plan.

Communicate strategy and tactical plan
Communicate strategy clearly and make all people understand and be motivated to contribute to the success of the business with the best effort.

Execution of the commercial activities
Make sure the execution is effective, impactful, and allocated on the strategic imperatives which drives sales growth of the brands
KPI setting and tracking
Setting meaningful and critical KPIs and regularly monitor the progress and impact of all commercial activities.
Together with insight manager, develop tracking method including design primary market research or purchase secondary data.
Promptly compose counter measures if situation is digressed from the predetermined status.
LCM and Pipeline
Seek further growth opportunity by assessing LCM including additional indication, data generation, device improvement, SKU optimization.
Contribute to maximize the value of the pipeline product by providing input or support
Develop talent
Provide guidance to marketing staff and brand team members, keep motivation high and supporting them towards achieving objectives. Develop individual talent of the team by fostering capabilities and providing regular feedbacks.
Strong collaboration with stakeholders:
Collaborate with internal cross functional brand team and APAC/Global counter parts.
Also develop great rapport with external stakeholders including KOLs, HCP, Patients, third party agencies to maximize the value of the brand through collaborations.

こんな方を求めています

経験・スキル

Education

Bachelor's degree or higher
MBA holder is advantage

Experience

More than 3-5 years of experience in pharmaceutical industry as marketing brand management
Or experience at a consulting firm to in charge of the pharma company brand strategy project
Extensive knowledge of the pharma business in Japan, especially the hospital business.
Experience to manage people or staff
Rare disease experience is prepared.
Project management experience is plus
Business English level (read/write/speak and presentation)

Competencies

Leadership in cross functional team
Decision making in the complex situation
Zero base thinking or Creative thinking
Entrepreneur mindset as a leader of the TA and Brand(s) in charge
Creative thinking and Conceptualization
Strong critical/logical thinking and analytical skills
Forecasting and planning
Team management
Agility and adaptability
Strong marketing foundational skills and execution
Communication skills to make people understand strategy and plan
Strong interpersonal skills and learning ability
Fluency of Japanese, business level English to discuss global/regional team

学歴

大学卒業以上

募集要項

職種

マーケティング、調査、マーケティングコミュニケーション、広報(PR)

給与

年収 1,400 〜 1,600万円

賞与

-

雇用形態

正社員

雇用期間

期間の定めなし

就業時間

09:00～18:00

休日休暇

土曜日　日曜日　祝日

保険

健康保険　厚生年金保険　雇用保険

受動喫煙防止措置

敷地内禁煙

特長

外資系企業

業種

医療機器・医療品関連

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