Digital Experience & Contents Specialist / 外資系ファッションブランド

求人詳細

■ CONTENT CREATION & MANAGEMENT(50%):
・ Fully understand BRAND guidelines and principles and ensure all activities adhere to these standards.
・Design and implementation of BRAND site.
・Oversee content and customer journey reporting and improve on related KPIs (from visitor to check out) to ensure site being trading effectively.
・Work closely with trading, marketing, and merchandising related partners to ensure alignment across all channels.
・Manage 3rd party tools to optimize the BRAND website and deliver relevant content experience for the own site.
・Weekly and monthly content performance reporting for BRAND website

■ ESTABLISH COMMUNICATION & USER EXPERIENCE STRATEGY(40%):
・Creating the online content strategy to ensure the brand story and messages are delivered through the right touchpoint to the right customer segments at the right time with confirmation of ecommerce manager.
・Accountable for updating the trading calendar with eCommerce content plan
・Develop the test plans for on-site content, such as A/B testing for optimization.
・Manage the content of emails for each segment and make sure to align with the content, marketing and merchandise objectives.
・Manage the relationship with the marketing team to ensure all deliverables are completed on time.
・Research other similar brands and ensure the site exceeds what customers would expect when researching products to buy now, later in the season.
・Learning the latest SEO strategy and improving SEO enhancement for contents

■ LEARNING NEW TECHNOLOGIES & METHOTDS(10%):
・Responsible for managing a process that develops innovative thinking and the generation of new ideas related to functionality and usability.
・Maintain advanced knowledge of online content management systems, image libraries, brand objectives, development needs and other creative functions to ensure best-in-class usability and digital medium presentations.
・Stay current with the latest ecommerce trends and technology to maintain competitiveness in the digital world and should provide innovative suggestions and solutions to leadership.

こんな方を求めています

経験・スキル

【Work Experience】
・5+ years of work experience in website design and UX/UI prototyping.
・5+ years of work experience in coding with HTML/CSS/JavaScript.
・Strong grasp of design systems, branding, marketing, data, UX, business analysis, and technology.
・Preferred experience in digital content planning and management within eCommerce or web media at a brand.
・Experience of operating CMS (content management system) tools.
・Experience in designing and executing user and usability A/B tests
・Skilled in editing content in Japanese with the appropriate tone and style.
・Project management experience and the ability to manage cross-functional teams is a valuable asset.
・Additional experience in the Footwear/Outdoor/Sports industry is a plus.

学歴

不問

募集要項

職種

コンテンツ企画、制作管理

給与

年収 400 〜 700万円

賞与

-

雇用形態

正社員

雇用期間

期間の定めなし

試用期間

有り

就業時間

09:00～18:00

休日休暇

土曜日　日曜日　祝日
土日および祝日 有給休暇 年末年始休暇 慶弔休暇 傷病休暇、 産前・産後休暇、育児休暇、子の看護のための休暇 介護休暇 特別休暇

保険

健康保険　厚生年金保険　雇用保険,労災保険

待遇・福利厚生

無し
◇日本のニーズや文化的違いを理解してくれる、グローバルのチームメンバー
◇リモートワーク可能 (職責上で出社の必要がなければ、オフィスに出社する必要はありません。通勤にかかる時間やストレスを軽減し、自身のライフスタイルに合わせて働くことができます。）
◇コアタイム無しのフレックスタイム制　(6:00 AM~10:00 PM)
◇企業型確定拠出年金制度
◇病気等、万が一の場合に備える団体保険（長期障害所得補償含む)
◇自社ブランドの従業員割引
◇カジュアルなドレスコード

受動喫煙防止措置

敷地内禁煙

特長

外資系企業, 完全週休2日制, 年間休日120日以上

業種

ファッション・アパレル

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